CR Fashion Book
April 9,2012
Carine Roitfeld’s new magazine, CR Fashion Book.
- Total Pages: 288
- Ad pages: 100
- Newsstand Price: $9.95
- Digital Subscription: $5
- Print Subscription: $20
- Copies: 50,000
- Based out of: The Standard hotel, New York City
- 1st Issue: FW 2012
- Language: English
[WWD]
First observation: the CR initials are really gay, on the cover.
What's it about:
Indeed, Roitfeld stressed it’s what’s inside her new magazine that counts, describing it as a “celebration of fashion and creativity” from a mix of well-known talents and promising upstarts — and that applies to the photographers, writers, models and stylists.
Every new magazine claims this standard, of talent, creativity, art, etc...
I feel it lacks sharp focus. Maybe she should be sipping a double shot espresso.
Sipping tea in the bar at the Crillon hotel in Paris and juggling two BlackBerries, Roitfeld excitedly discussed what she described as a “personal” project, and one that reflects both her maturity as a fashion professional, and her wish to keep innovating. She quoted an Apple Computers slogan from the Nineties — “think different” — as her modus operandi.
Oh! Mon! Dieu! (OMG in French). Using two BlackBerries while quoting Apple! Thinking different while using BlackBerries.
First stop, Carine: Apple.com/iPhone
More on the magazine Fashion Book:
“Not necessarily safer, but different,” she vowed.
“It will always be edgy. Maybe it will be more mental than physical,” she mused.
Maybe erotic tales & poetry?
Fantasy and pleasure are some of the emotions she hopes to evoke with the magazine. “I find that some people in fashion are so blasé. Fashion has to be fun,” she said.
Is that mental or physical pleasure?
