Codie Young for Marc Jacobs' 'Dot' Fragrance by Juergen Teller
Marc Jacobs has built a fragrance empire by focusing on what he calls “his girls” — Daisy, launched in 2007, and Lola, which bowed in 2009.
Move over, ladies: There’s a new upstart in town, and her name is Dot. According to her creator, she’s charming, spirited and energetic and driven by a fanciful red bottle.
“We keep calling them sisters. Lola is Daisy’s sister, and now Dot is their sister,” said Jacobs, speaking with WWD during an interview in his SoHo studio earlier this week. “There’s beginning to be a sort of vocabulary [within the fragrance collection]; even within the variety, there’s a similar handwriting — something that just feels like us.” [WWD]